Grow Your Blog. Be You. #AuthorToolboxBlogHop

The Author Toolbox Blog Hop is “a monthly blog hop on the theme of resources/learning for authors: posts related to the craft of writing, editing, querying, marketing, publishing, blogging tips for authors, reviews of author-related products, anything that an author would find helpful.” Want to jump into the writing tool box? Search #AuthorToolboxBlogHop or to join via blog, click here.

Thank you Raimey!

***

I used to dread blogging more than any other aspect as a writer.

Do I sound ridiculous or fake?
What if I’m boring?
How do I pick and choose topics of interest?

Tweeting was another story for me. Short statements of who I was seemed less daunting, and I loved the interaction piece. I could heart things. I could post a really great quote and the author who’d said it might find it and respond back to me.

Today, I’m reflecting on what is currently working for me regarding my marketing platform, and why I don’t dislike blogging quite so much. I spent months and even years on my blog with little interaction. Today, I’m feeling different about it.

  1. Blog what you like.
    1. What inspires you? Funny quotes? Quick tips? The most important thing I’ve learned is to be you and to post for you no matter the platform. When I started blogging, I dreaded sharing my thoughts from my life with the world. Now, I’ve found a balance between my life and my topics of interest.
  2. Network with those you want to reach. For me, I don’t want to write solely for writers. My tagline I use is: Author, writer, dreamer. I maintain a dreamy Cloud Nine Girl Facebook page on the importance of waking up every morning and giving your best to live your dreams. I try to post 2 to 3 times a day. It’s a huge effort, but the interaction is worth it for me. I do also really appreciate my writing groups. Being a writer can feel sort of lonely, and I’m grateful to Author Anna Simpson for joining the IWSG group so I could find them too. Without the IWSG group, I might not be feeling the momentum I do to succeed. I’ve met some really great friends in the group and I’m thankful.
  3. Visit and like fellow followers media efforts. Share their posts. Comment. I try to like everything I can relate to. Also along those lines, I try to reach out to blogs of different interests. Simply Ulna, Anja Ge, Maverick on the Move, are a few blogs I enjoy.
  4. Guest post with others when the opportunity strikes. This tip came from an article I found on a google search called the blogging wizard. The author also mentioned the importance of Triberr and I admit, I’ve never heard of it but I plan to explore it this month and will let you know how it goes next time.
  5. Promote others just as you hope they will promote you. When I have time, I’ve seen a technique on twitter work out pretty well, where you retweet a tweet and add your own comment and tags. It’s probably my favorite new twitter promotion tip and I also enjoy leaving comments to others when I can. When I post a tweet in a hashtag, I try to like others in the hashtag and forward a few of theirs along too.
  6. Frequency of posting. I recently went to a Writer’s Digest workshop in Kansas City and a speaker mentioned blogging once a month was enough. It wasn’t for me. The more I blogged, the more people visited my site. Maybe it was the combined efforts of twitter and blogging, and even though it was incredibly tough for me to maintain three posts a week, it really worked to reach a greater range of individuals. My topics also wove together my love for writing and my desire to inspire people with guest interviews on those real hero individuals who have inspired me. I can’t keep up with three blogs a week now, but I did enjoy jumping around other’s blogs and posts and commenting back.

 

I think the best success comes from the heart. I try to walk in the shoes of what I hope and want to achieve. I research a great deal, read a great deal, and try my best every day to do what I can to help promote others, and to not beat myself up if I can’t do more.

About Erika Beebe

Author, dreamer, and a momma to a couple of wonderful kids, I try to live life everyday in hope and inspire others along my way.

Posted on June 21, 2017, in Uncategorized. Bookmark the permalink. 54 Comments.

  1. Love the quote 🙂 To build an audience on one’s blog requires more than just posting once a month: I found that even once a week wasn’t enough and that’s why I publish flash fiction on Tuesdays and folklore posts on Thursdays (well, every second Thursday). Though each audience comes for something different, in the end I think they like my brand and thus will like my books when we finally get there 😉 Great post.

  2. Triberr: Thank you for this. I’ve also added to my list of to-dos for next month. We should stay in touch regarding this. Let me know what tribe(s) you’re joining and I’ll do the same? I’m not sure it matters, but if it does, let’s be Triberr buds. Have you joined LItsy yet? It blew up yesterday. A mass exodus from Instagram. Good time for an author to get in and gain a fast following.

  3. Great post! And I agree that being honest in your writing is crucial. Even though what I see these days is a lot of authors tend to follow trends to get their books sold, I write first and foremost for my own pleasure. Otherwise, it would be just another job for me. If I didn’t have faith in my stories, I wouldn’t be able to write them.
    With regards to tribes, I recently put myself out there on Twitter and immediately found this great writing group #turtlewriters. Now, to find a kindred Critique Partner and some good beta readers…

  4. spunkonastick

    That’s all very important. Sometimes you blog will wane a little bit, and that’s okay. Good time to start with fresh ideas and a new direction. After 12 years of blogging, I’ve done that a lot.

  5. I’m glad we both found IWSG. Wonderful place to connect and feel encouragement. Funny, I’ve been swinging the other way with my blog. Not enjoying it as much as before and have dropped from weekly posts to bi-monthly.

    I want to write and it seemed to slow my progress. Or maybe I’m not doing as much research on the different elements of writing. So less to share. 😉

    Anna from elements of emaginette

  6. Really great post! I agree with you. Blogging once a month doesn’t seem enough for me. 3 times a week is a challenge. I’m trying to blog twice a week and it’s not always easy, but consistency is key.
    I like that vision, love what you write, share, and make sure to go see what others do to build your tribe. 😊

  7. I so relate to this – I had (and still do have) a lot of those concerns. Thanks for sharing!

  8. I know. Blogging. Right? I want every post to be relevant, helpful, relatable, sparkling. But sometimes, you have to post a quote, or a thought, or what your dumb cat is doing, or a frustrating piece of your day. It can’t all be perfect, because no one is.

  9. I tried the whole “blogging for promotion” bit for a while. I found I didn’t like it. Oh, I’ll happily host people who want to promo their books, but it’s not a common thing for me anymore. On other forms of social media, I feel compelled to be witty. If I can’t come up with something witty, I don’t post. At least on my blog, I can chitter on about whatever it is that’s on my mind. That usually ends up being my writing because that’s usually what’s on my mind. Occasionally, I’ll delve into personal life stuff, but I run it through a will-this-earn-a-disapproving-frown-from-my-husband-if-I-tell-the-world-this-detail filter first.

    I do like your list of tips though! Thanks for posting them.

  10. Great post! I think blogging once a month only works in certain niches unless you already have a loyal audience. Once you’ve got your true fans, they’ll still be around if you only post once per month.

    Personally I blog twice per week, but one post is always an author interview, which requires a lot less work on my part as I have a few pre-set lists of questions based on genre.

  11. Your point 6 was very interesting. I can’t imagine blogging once a month is enough to build or keep an audience. My schedule for blogging varies. It depends not only on what I have to say, but also what I’m promoting for author authors. This week is a big week. Mystery Mondays, Guest post by author Donna Galanti on Tuesday, This blog hop. Tomorrow I’m promoting an audio book by another author, Friday I post Farley’s Friday. I didn’t plan to post every day, it just happened. Other weeks I might only get one or two posts out. I don’t like to make the schedule to strict or is stresses me out.

  12. Important points to remember.
    I love TV, particularly superheroes, dragons, historical adventures, and anything with characters I can relate to: So I blog about TV. I also blog about my adventures as an author, NaNoWriMo, and write short stories, but I’ve stuck firmly with what I’m interested in. I tend to write along the same genres as my TV interests too, so I hope that my expression of myself earns me readers who love to watch the same shows I do 🙂

    I love the blogging community, and Twitter too, especially my #turtlewriters!

    Thanks for sharing 🙂

    • You are the second person to mention Turtlewriters today, Louise. I wish the end of the day were here so I could investigate further. I love all your post topics! I am sure you reach a huge audience with you dynamic posts and voice 🙂

      • Turtle writers are awesome, we are all writers who write a little slower than others, and we support each other in our woes. Everyone is super friendly too!
        Thank you so much, I’m flattered 🙂

  13. This is definitely something I really struggle with. I love the idea of blogging, and I always feel like I’ve got a lot to say about things – but maybe that’s the problem? As an unpublished aspiring author, Imposter Syndrome strikes hard and frequently, and I feel weird about posting too much about writing – but if I post about things that aren’t writing, I feel like I’m diluting my brand or boring people …

    But maybe it’s time to sit down and take a look at things again and see if I can come up with something that works for me. Thanks for each of the tips! They’re very thoughtful.

  14. This was so important to me because I’m a new blogger. Thank you so much. Writers like you are getting me all excited about the blogging journey that lies ahead.

  15. I think ultimately there’s a different “just right” for each of us. I’m happiest blogging twice a month, but sometimes life doesn’t allow for that. I remember being at that place where blogging was a chore. Oh that was so, so long ago, before I established all these wonderful friendships and really found my place. That’s what it’s really about if you ask me.

  16. Love this post as it is super informative and …. OMG, I got so excited you mentioned me ❤ ❤ ❤ I come back to your blog on regular basis and I am super excited to read you also enjoy mine 😀 😀
    Have a lovely day!

  17. I still consider myself a new to blogging. I still haven’t quite found my niche in it, but it is inspiring to see your insight on the other side. I will definitely check out the groups and resources you and the others have mentioned. Thanks so much!

  18. I agree that blogging once a month isn’t enough to build any traction on a site. I’ve noticed that the more I post, and the more those posts are written to be reader-friendly (and SEO friendly), the more views I got.

    At least, that was the case on my Blogger blog. Now I’ve moved to WordPress, I need to learn a bunch of new stuff.

    Triberr … I’ve heard of it, but never in relation to blogging. I’ll be back to find out more …

  19. Good advice Erica – it took a few years but my blog regularly has over 20,000 visitors a month now 🙂

  20. Great quote and nice tips and thoughts on blogging. My blog has morphed over the years – I had a year where I recounted blessings every single day of the year, I had a few years where I participated in every available blog hop and invented one of my own, and these last few years I’ve slowed down, but then this summer I decided to go with super short writing prompt posts with a few longer posts thrown in for fun. I would love to stretch beyond writing for writers, but I seem to go there on my blog so that’s where I am at the moment. I think if I want to stretch beyond it, I’ll have to think about what other areas I could tackle in a short word-space like I’m doing this summer.

  21. Frequency and length of blogging effort (never mind where you communicate) are such different enterprises for different people. Blogging once a day works really well for me; others keep it to a couple times a week. I don’t know anyone who blogs once a month and gets momentum anywhere near the once a week or more frequent bloggers do. Completely agree that you have to be writing about something that is important to you, that you want to say — hence, enjoying yourself and finding amazing community and nifty new tools.

  22. I’m a writer who’s new to blogging, so this is a timely post! Putting myself out there was a hurdle I had to get over too. In fact, I wrote a satirical piece about it as my first blog post. See, it’s easy!

    Jk.

    But I’m sure it’ll get easier.

    Will follow this blog!

  23. Love this Erika! Blogging should be fun and if you’re not enjoying what you’re posting, post something else! 🙂 I’ve found the same re posting frequency too, it’s amazing how many more views your blog gets when you blog three times per week. I try to post at least twice a week and it really does make a difference. Thanks for sharing this!

  24. I enjoy blogging, but mostly it’s about the community. Writing the posts is fun, but there’s nothing like the interaction with blogging friends like you!

  25. I am with you, Erika. Blogging has become getting together with efriends. I know lots of the people who drop in on my site and I miss those who don’t–even worry about them. I’m worried about one right now because all she’s said is she must take an unplanned sabatical from blogging. I hope she’s OK. So, yes, blogging isn’t about the writing or marketing anymore. It’s about seeing my friends.

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